Un-Pimp My Ride

This just in from the "Corporate World Co-opting and Mainstreaming Ghetto Subculture But Going One Up On It" department... Yup. The viral marketing geniuses over at VW have done it again with these three totally genius spots for the new VW GTI Mark V. @#$@kin' GREAT ads. This time, unlike the "Polo suicide bomber" ads, they're legit.

Here's hoping these "lame" ride drivin' pimp daddies take Deutschland Snoop's advice and "drop it like it's hot."